Wednesday, May 03, 2006

Article Marketing for f-r-e-e highly targeted viral website traffic.


By: Harald Nilsen "The Viking"


If you want f-r-e-e and highly targeted traffic to your website one of the very best ways is Article Marketing. Implementing Article Marketing in your sales process is just one of many ways to drive targeted traffic to your site and in my opinion it the most important one.Compared to other marketing methods Article Marketing stands out by giving you several other benefits beside the direct traffic it can give you.

Let’s look at some of these factors:

  • Name branding. The exposure helps branding your name, product and website. Sets you up as the expert in your subject area.
  • Creates back links to your site and increases search engine visibility.
  • Gives your product / business a global reach.
  • Gives your marketing a viral effect.
  • Increases traffic to your website.

The back links you receive helps you with better ranking of your website. As the number of back links grows you can achieve a better and better ranking of your website and increase in traffic. Remember that these back links are one way links pointing to your website from the link you provide in your resource box.
Compared to reciprocal linking where you exchange links with others one way links can have a much better effect on your ranking.

Important factors to remember when writing articles: Provide quality content! Articles need to bring value to the readers. Don’t fall into the trap and write it like a hyped up ad with many links to whatever product / service or opportunity you want to promote.

That just doesn’t work and can get you blacklisted by the directories / article submission sites that you want your article to appear on.By submitting your articles to article directories and article submission sites your article can get a viral effect. Each site where your article is accepted and presented means a back link to YOUR site from the link you place in your "about the author box" below the article. Next other webmaster, blog owners, ezine owners and article site owners sees your article and can present it on their sites as well. Each time your article appears on a new site or service means more one way back links for you.


Visitors that read your article and find it of value to them may click on your link to check out your site. That’s more traffic to you.Search engines pick up on all the links to your site and send their robot out crawling it and list it. This can mean higher ranking of your site and more traffic to your site. And remember, this is highly targeted and F-R-E-E traffic!

If your article is written with this in mind you have formed your article around a niche and used highly targeted keyword both in your title and your text. Sounds difficult? Not at all! Take a closer look at this article and its title: "Article marketing for f-r-e-e highly targeted viral website traffic".

This defines the chosen niche for article marketing and viral targeted website traffic. If you read down the article you will see these word and phrases repeated several times. I also use several related terms in the article. Readers of this article may be looking for exactly what I describe and have used as title and keyword terms. And now comes the important part. The site or page that my link points to. If I have done my job right this is also about Article Marketing for f-r-e-e highly targeted viral website traffic or a very similar subject.

This site / page can offer products related to this, a service or a free special rapport on how to get f-r-e-e highly targeted website traffic by the use of viral article marketing. I like to use f-r-e-e special rapports or f-r-e-e newsletters on the subject that visitors can get after filling in a simple form with their name and e-mail address. This way I can send the visitor related information and offers later on.

I have found it far better to use the described technique to get the highest possible conversion rate compared to just use an affiliate page or sales page. Most affiliate programs do not have pages with copy that makes visitors sign up at once. I call this "one shot - one kill" and testing has shown that this is a waste of traffic.

If the link is a sales page with very good sales copy the result is better, but far from the results proven by using a capture form and an f-r-e-e offer.

To describe the different parts of a complete well working system goes far beyond the reach in this article, but you can find a lot more information in other articles I have written and at my website.


About the Author:
Harald Nilsen "The Viking" is a webmaster and marketer with many years experience in traffic generation. You can find more articles and information on marketing / f-r-e-e viral traffic generation at his website.
Please visit:
Best Home Business Ideas and Opportunities for more info.

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